Majors

Publisher:管理员Date:2018-11-28Views:14

1. Accounting

Financial Adviser and Direct Investment and Financing

Educational Objectives:Cultivate students to master the theoretical knowledge of accounting, financial management, securities investment and other economic management systematically, and make them has the ability of accounting practice, financial practice, investment and financing, and can be competent in accounting, finance, investment and financing and other aspects, and also obtain the securities practice qualification certificate through the examination.

Core Curriculum: Basic Accounting, Financial Management, Intermediate Financial Accounting, Advanced Financial Accounting, Corporate Financing, Securities Investment Training, Investment Technology Analysis, Investment Banking and Operations.

Major Features: This orientation adopts the dual-certificate education mode combining academic education and securities practice qualification education to develop solid accounting ability and financial and securities business ability.

Employment Orientation: corporate accounting, investment bank brokers in securities companies, industry analysts in securities companies, internal financing specialists.

CMA and Internal Control

Educational Objectives: Cultivate  students to master the theoretical knowledge of accounting and other economic management systematically, and make them has the ability of accounting practice, fund raising, financial feasibility evaluation, internal control design and application, and can be competent for financial accounting, management accounting, auditing, internal control and other aspects, and at the same time, obtain the US Certified Management Accountant certificate through the examination.

Core Curriculum: Basic Accounting, Financial Management, Intermediate Financial Accounting, Auditing, Management Accounting, Special Topics on Management Accounting, Internal Control of Enterprises, Internal Control of Non-profit Organizations.

Major Features: Study the theory and technology of financial accounting, financial management, management accounting, etc. systematically, and cultivates the enterprise management accountant and internal control commissioner urgently needed by the society. This orientation adopts dual-certificate education mode combining academic education and the US Certified Management Accountant (CMA), to develop solid financial accounting, management accounting, internal control and other management skills for students.

Employment Orientation: financial accountant, management accountant, budget accountant, internal control commissioner.

2. Business Administration (CAPM Project Manager)

Educational Objectives: Cultivate the students to master professional knowledge of business management and project management systematically, and has the ability of project demonstration, risk assessment, standardized management, budget control, etc., and can be competent for project evaluation, consultant, project assistants, project managers, etc. in construction, manufacture, consulting, service, development and other fields, and can also obtain the US Certificate of Assistant Project Manager (CAPM ) through the examination.

Core Curriculum: Management, Economics, Human Resource Management, Accounting Principles, Statistics, Strategic Management, Production and Operation Management, Organizational Behavior, Project Management, Project Quality Management, Project Communication and Contract Management, and Project Comprehensive Management.

Major Features: CARM (Certified Associate in Project Management) is a global certification system of qualification for project managers launched by the American Project Management Institute, and is one of the most popular international certifications of professional qualifications for large enterprises at home and abroad. Adopting the Double Certificate education model combining academic education and CAPM vocational qualification education requires students to obtain a CAPM certificate issued by the American PMI Association through examinations while obtaining a bachelor’s degree, in order to cultivate practical ability for students in project management.

Employment Orientation: management positions such as project manager, project manager assistant, and project management specialist.

3. Tourism management

International Hotel Operation

Educational Objectives: This major cultivates students to master the theory knowledge and business skills of tourism economy and modern management, to become application-oriented talents with high humanities quality, hotel service skills, and control capabilities for service process, management capabilities of hotel grassroots and department.

Core Curriculum: Modern Service Industry Management, Marketing, Tourism Consumer Behavior, Hotel Management, Room Service and Management in the Front Office, Catering Service and Management, Banquet design, Hotel Brand Building, Hotel English.

Major Features: This major is a university-level key undergraduate major, training talents for the strategic emerging (pillar) industry of Hubei, and the Hubei comprehensive reform pilot project of majors (provincial brand major); Just like many domestic and foreign five-star hotels adopt the Order Training mode, the internship and employment can be achieved in one step for students. With the remarkable results of internationalized school, we have cooperated with the Swiss HTMI Tourism Hotel Management School to launch the “3+1” Postgraduate Diploma (PGD) project and cooperated with Thomson Rivers University of Canada to carry out China-Canada “2+2” double degree program.

Employment Orientation: Engage in service and operation management in high-end tourism hotels, leisure clubs, resorts and other institutions.

Bilingual Tour Guide

Educational Objectives: This major focuses on training the application-oriented talents met the needs of modern tourism development, and trains the students to master the theory knowledge and business skills of tourism economy and modern management systematically, with high humanistic quality, good professional quality and skills, and masters travel agencies, scenic spots, hotels and other enterprises trained in service skills training.

Core Curriculum: Introduction to Tourism, China Tourism Geography, Tourism Policy and Regulations, Basic Tourism, Travel Agency Management, Marketing, Tourism Consumer Behavior, Tourism Management Information System, Market Research and Forecast, Tourism Resource Planning and Development, Destinations Marketing and management, Planning and Management of Festivals & Special Events, Practice of Outbound TourLeader, Travel Route Design, Tour Guide English.

Major Features: This major is a university-level key undergraduate major, training talents for the strategic emerging (pillar) industry of Hubei, and the Hubei comprehensive reform pilot project of majors (provincial brand major); Through the Double Certificate education model, highlight the tourism marketing, tourism information system and bilingual service skills, so that students become application-oriented professionals who have the knowledge of tour guides and master the skills of international tour guides.

Employment Orientation: Engage in operation, management, planning and foreign-related tourism services in travel agencies, scenic spots, tourist hotels and other related enterprises and public institutions as well as educational and research institutions.

4. Human Resource Management

Educational Objectives: Cultivate application-oriented talents who can master the human resources management and other economic management expertise, and be competent in the human resources management, development and utilization of enterprises, public institutions and consulting organizations.

Core Curriculum: Human Resource Management, Organization and Task Design, Recruitment and Appointment, Remuneration and Benefits, Performance Management, Labor Relations and Labor Law, Staff Training and Development, etc.

Major Features: This major adopts the Double Certificate education mode, requiring students to obtain the certificate of enterprise human resource manager (level 3) while obtaining the bachelor degree. This major has formed the Teaching + Scientific Research + Practice trinity of professional talent training characteristics, and cooperate with the 51.Job, Jiangsu HOdo, Hidilao hot pot and other companies to provide students with internships and employment opportunities through the whole process of tutor system, scientific research comprehensive training, innovative studios, academic competitions and other forms.

Employment Orientation: Engaged in recruitment, training, performance, remuneration, personnel management, social security management and other management work in various personnel positions of enterprises and public institutions.

5. Exhibition Economy and Management

Educational Objectives: Cultivate application-oriented talents who can master the management theory of modern service industry, and have the ability to plan and manage business activities, commercial media operation and commercial display design, and obtain the professional qualification certificate of Exhibition Planner through examinations.

Core Curriculum: Introduction to Exhibitions, Planning and Management of Exhibition, Planning of Business Activities, Operation and Management of Conferences, Operation and Management of Sports Events, Operation and Management of Exhibition Venues, Market Research and Forecasting, Management of Exhibition Information, New Media Operations, Management of Modern Service Industries, Display Space and Design, CAD Drawing Basis, 3D Design Basis, Exhibition Business English, German and so on.

Major Features:This major adopts the project integrated teaching of project (integration of exhibition project + independent exhibition project training + entrepreneurship of incubation exhibition project), and adopts the Double Certificate education mode combining academic education and professional assessment for exhibition qualification certificate, to cultivate the practical ability of student in exhibition business management.

Employment Orientation: Engaged in exhibition project management, promotion, copywriting and other work in exhibition companies, exhibition design and construction units, large enterprises and institutions.

6. Health Services and Management (Health Manager)

Educational Objectives: Cultivate application-oriented talents who can master health management theory, technology and methods, and have modern health concepts, health management skills and health service skills.

Core Curriculum: Health Management Overview, Health Management Services and Marketing, Psychology and Health, Essentials of Traditional Chinese Medicine, Chinese Medicine Health Technology, Traditional Chinese Medicine Health Technology, Basic Nutrition, Exercise and Health, Theoretical basis of Physical Fitness, Science of Acupuncture and Moxibustion, Health Management for Special Population, etc.

Major Features: The number of students in China’s health service and management majors does not exceed 2,000. The industry has a huge talent gap and the employment prospects are extremely impressive. The major combines medicine and management, and adopts a three-dimensional talent training model of School-enterprise deep cooperation + skill certificate + international education to cultivate practical skills in solid health management for students.

Employment Orientation: Engaged in health guidance, consulting, sales and management in the medical service institutions, community health service centers, health checkup centers, insurance institutions, consulting institutions of health management, food and health products production and sales enterprises and other enterprises and public institutions

7. Property Management (CPM Certified Property Manager)

Educational Objectives: Cultivate application-oriented talents who can master the professional knowledge of property operation and management, and have modern management methods and skills in real estate, law and enterprise management.

Core Curriculum: Management, Economics, Property Management Practices, Property Management Regulations, Management of Property Facilities and Equipment, Customer Relationship Management, Property Project Management, Service Operation Management, Property Environment and Safety Management, Property Operation Management.

Major Features: As the only university in Hubei to set up a bachelor’s degree in property management, the School has carried out the Order-based training with Poly (Wuhan) Property Management Co., Ltd., China State Construction Engineering Corporation 3 Bureau Property Management Co., Ltd., Wuhan Vanke Property Service Co., Ltd, to allow students to obtain employment upon graduation with high starting point and good salary and treatment.

Employment Orientation: Engaged in property management and other related management in enterprises, public institutions and government departments.